Signature |PR is a strategic communications and digital marketing agency that provides public relations, publicity, content marketing, brand development, corporate communications, social media networking and design services for Fortune 500 CEOs and their companies. We specialize in bringing brands to market and supporting those efforts with continued strategic communications and proven visibility tactics.
Our exclusive PR database has over 1.6 Million global media contacts, outlets and opportunities, in addition to our social network with 1 Billion social influencer profiles across 120 global platforms. Our technology partner alliance and media research teams make over 20k updates per day, so our clients can be confident that their press releases, media alerts and newsworthy events are delivered to the right target. Our contact database is the most comprehensive media and influencer network with dynamic and vetted contact profiles. We strategically design a custom communications plan that targets specific influencers for an incredibly effective and successful PR and digital marketing campaign.
Whether you’re a start-up on a mission to change the game or an established brand facing down the next phase, there’s always a why. And that’s where we start. We solve for why because that’s where inspiration lies. We approach every new relationship with equal parts strategy, purposeful creativity and unbridled enthusiasm because we love doing great work for good people.
Journalists and bloggers are looking for you to make their lives easier. They have information coming at them from every digital and non-digital source imaginable. We make sure your content is informative and easily digestible. Avoiding excess information is key. We need to grab their attention fast and hold it!
Appearance is everything. We can literally drive the direction of the visual story presented by the media if you provide all the pieces up front, including photos, artwork, infographics and videos. High quality, relevant and key-message focused visual content may seem like an expensive investment, but can often be planned out in advance and within budget. A carefully organized layout also makes each piece of information easy to find, ensuring the most relevant information and visual assets are used.
The online media kit often lives as a media resources page on your website, and is a great way to quickly disseminate information to news outlets and keep it accessible. Having all of your news releases and visual content easily available to media outlets makes them more likely to use our resources rather than digging for their own. We also evaluate the analytics on the EPK so we know who is visiting and what content is most valuable.